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Silent Partner – Reclamation
Is Maybach on the rise? That’s the question raised by the Vision Mercedes-Maybach 6 coupe, a concept that was unveiled in the suitably grandiose automotive environs of the Pebble Beach Concourse d’Elegance festivities.
After being dormant for nearly 70 years, the Maybach brand was resurrected in the early 2000s to do battle against Rolls-Royce and Bentley, but that effort eventually was abandoned. Now Daimler’s highest-buck nameplate is relegated, for the time being, to ultra-luxury versions of the Mercedes-Benz S-class. But the appearance of this dramatic concept suggests that Mercedes is mulling a higher-profile future for Maybach.